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Yahoo Tries Mining Gold From Web Data (Reuters)

  • , Monday, December 17, 2001 12 AM
Since May of 2000 Yahoo! has quietly been selling subscriptions to its "Buzz" Index, which lets companies get lists of the most popular searches queries, track them over time, and chart them against their competitors' products. As Yahoo faces pressure to revive its struggling online advertising business, it has started to make more noise about Buzz.

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