• January 2, 2002

MeasureCast, Inc. reported that Internet radio stations streamed fewer hours of programming during the week leading up to Christmas. The MeasureCast Internet Radio Listening Index for the week of December 17-23 dipped 4% to 382, meaning the total time spent listening (TTSL) to streaming broadcasters has increased 382 percent since January 2001.

Measurecast said that 81% of all Internet radio listening for the week took place between 5 a.m. and 5 p.m. Pacific. Wednesday, Dec. 19 saw the greatest number of hours streamed -- 18.5% of all TTSL for the week. 11% of the week's TTSL occurred over the weekend.

Holiday music continued to be popular with Internet radio listeners. Cablemusic Network's Christmas Classic and Christmas Rock stations both moved up in the MeasureCast Top 25T ranking. Meanwhile, JazzFM and Virgin Radio held on to the number one and two spots respectively.