The Nielsen//NetRatings Holiday eCommerce has revealed the fastest growing e-tailers for the 2001 holiday season, led by value-oriented sites. Columbia House topped the list, as consumers conducted
more than 25 million shopping trips at the site in November and December 2001, surging 219% since last year. FingerHut.com claimed the No. 2 spot, jumping 144% to eight million visits while
OverStock.com grew 107% to nearly 13 million, posting triple-digit gains. Traffic to consumer electronics and PC manufacturers also grew year-over-year, as sites such as OfficeDepot.com, Apple.com,
BestBuy.com, HP.com, Staples.com and CircuitCity.com attracted more shopping visits during the 2001 online holiday season.