Pernod Ricard USA has selected Carat USA for all media buying for its portfolio of premier spirits and wine brands, including Chivas Regal, The Glenlivet, Martell Cognac and Seagram's Gin, former
Seagram's brands recently acquired from Vivendi Universal, as well as such popular brands as Wild Turkey, Jameson and Bushmills Irish whiskeys, and Jacob's Creek wines.