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Netflix Ready For Prime Time

New York Post, Friday, December 3, 2010 12:05 AM

Netflix is moving beyond movie rentals, making an aggressive play for in-season episodes of hit TV shows to expand its Web streaming service. The company is in talks with studios about gaining access to current episodes of prime-time shows and is willing to pay between $70,000 and $100,000 per episode, according to a person familiar with the matter. Netflix had no comment.

Just last month, Netflix won a groundbreaking deal with NBC Universal to stream comedy show "Saturday Night Live" the day after it airs on the broadcast network. With Netflix ready to put its money where its mouth is -- and a host of rivals such as Apple and Google's YouTube also in the hunt -- a war is breaking out over who controls streaming rights to current episodes.

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streaming, television

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