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Tag Lines With Legs (

  • , Wednesday, November 20, 2002 12 AM
Every company strives for an advertising slogan that's durable enough to become a part of American culture. It's the brass ring on Madison Avenue, and it's incredibly difficult to attain. But by virtue of luck and hard work, these 11 companies came up with catch phrases that are at least 50 years old today, and solidly entrenched in the pantheon of pop culture.

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