Calling that revenue number "puny," Blodget says it's still a lot more than the $40,000 in revenue the company made three years ago. Also, if BI can maintain a similar growth
trajectory, Blodget will be a very rich man. As a private company, why disclose such a modest financial performance. Blodget simply calls it an "experiment."
Meanwhile, "Even though we're dumb enough to disclose all this stuff, we're not quite dumb enough to make a projection," he adds. "But please forgive us for believing that, if we keep working hard, and we keep getting better, we can eventually get to--and beyond--where Huffpo and Gawker are today (financially)."