- Folio, Thursday, June 30, 2011 3:45 PM
So far, the math on magazine hits and misses for the first half of 2011 presents a happier picture than last year's numbers. This year, 138 magazines were launched in the first six months -- a good
increase from 90 launches in the same time period in 2010, according to online periodical database MediaFinder.
And providing a slight upside to the downside, 74 magazines folded in the first
half of 2011 -- less than the 86 killed in the first six months of 2010.
This year, too, the food and regional interest categories boasted the most launches -- though regionals also had the
most number of failures. The B-to-B category came off well, with 34 new titles and 13 defunct ones.
Read the whole story at Folio »