New Look Slated For BW

  • May 1, 2003
BusinessWeek is planning a redesign. Slated for September 2003. BusinessWeek editors plan to build on the magazine's current format to "further enrich the reading experience of its weekly audience of more than 5 million readers worldwide." The magazine last redesigned in 1994, enlarged its logo in 2001, and recently revamped its Investor section in November 2002. "We are thrilled to take our readers to the next step with an even bolder and more user-friendly design, said Stephen B. Shepard, Editor-in-Chief of BusinessWeek. "It seems a logical and natural evolution of the magazine. We're confident our readers will be as excited about the innovative and compelling redesign as we are." For the project BusinessWeek has tapped New York-based FaheyOConnor Design. Maryjane Fahey and David O'Connor have collaborated with BusinessWeek in the past on various projects.

advertisement

advertisement

Next story loading loading..