While the percentage has increased from 36% reported in a 2023 study - thanks to a reduction in MFA sites - only a minority … Read the whole story

The Publicis Groupe CEO commented on the mega M&A deal in new video issued to company employees today. Read the whole story

How the brain accepts and processes GAI in creative and ads has become a focus of several studies as more companies use the technology … Read the whole story

Selling a candidate is no different than selling socks, soap, or soda. Whether Democrats move right or left makes no difference if they can't … Read the whole story

Microsoft has introduced major support and regulatory updates to its ad platform tool for household attribution, while temporarily pausing two measurement features. Read the whole story

Launched for International Breakup Day on Dec. 11, calculator estimates how many boxes of tissues it will take to get over an ex. Read the whole story

Texas Attorney General Ken Paxton is investigating 15 companies over their practices regarding minors' data. Read the whole story

From Yule log to eggnog, Jill Biden takes a Christmas TV tour of the White House Sunday on HGTV. Read the whole story

The deal will work through the Roku Exchange, where advertisers can purchase streaming ad inventory. For the first time, it will allow real-time bidding … Read the whole story

Audiences can experience the Person of the Year in new, customizable ways. Read the whole story