• Bloomberg Businessweek, Wednesday, August 10, 2011 12:11 PM

Domestically, Google lost share among online searches in July, while Yahoo -- yes, Yahoo! -- gained, reports Bloomberg Businessweek, citing new comScore data. Google's share of the U.S. search market declined to 65.1% last month from 65.5% in June, while Yahoo's rose to 16.1% from 15.9%, according to ComScore. Microsoft, meanwhile, was unchanged at 14.4%

"Google typically displays more summer seasonality than other search engines, given its high usage among students in the academic world," Douglas Anmuth, an analyst with JPMorgan Chase & Co. in New York, wrote in a research note. "The company, which gets most of its revenue from search-based advertising, is enhancing Internet features amid heightened competition from Yahoo and Microsoft after the two companies began implementing a multiyear joint search agreement last year," notes Bloomberg Businessweek.

In June, Google unveiled a search feature called Instant Pages that gives Chrome browser users quicker connections from links on Internet query results, which was designed to cut 2 to 5 seconds from the search process.

Read the whole story at Bloomberg Businessweek »