VegasHotSpots.com has tapped Interevco for advertising and marketing representation. "The site offers a wide array of advertisers a fantastic opportunity to tap into the new Vegas buzz, plus it is a
great strategic complement to our roster of young, hip sites," said Interevco chief executive officer Paul DeBraccio in a press release. "Currently, all of the major hotels advertise on VegasHotSpots,
and there are a number of liquor advertisers planning promotions for the fourth quarter." COG1.com, a develop of email marketing campaigns, has also hired Interevco. The firm will represent COG1.com's
double-opt-in email list for Generations X and Y, providing email marketing, promotion, research and consulting. "At 3.5 million users, COG1.com's email list is one of the largest lists in the country
that specializes in the young, hip, contemporary consumer," DeBraccio added.
