Smirnoff is sponsoring the launch of Clear Channel Entertainment's summer concert program. The new national program called "Smirnoff Summer of Live" will showcase top musical acts as well as
up-and-coming artists at the hottest outdoor venues across the US this summer. The program features top music talent in 39 major markets including Atlanta, Boston, Chicago, Los Angeles and Washington
DC from May through September. Additionally, Smirnoff will host "Smirnoff Liberation Lounges" for select adult concertgoers, which will be the hottest spots at outdoor concerts all summer long
featuring interactive games, contests and experiential entertainment.