- Adweek, Wednesday, October 12, 2011 4:26 PM
Will Bravo's "Top Chef" get its own magazine, similar to such celeb-show pubs as Food Network? Food & Wine magazine, long a sponsor of the program, is testing the
idea with a 24-page advertorial, Top Chef Magazine, that will run with F&W's January issue.
"Ifit’ssuccessful,Food &
Winewillconsiderrunningthe sectionquarterlyorturningitintoitsownissue," writes Lucia Moses.
We're big fans of the show -- and magazine junkies -- so, yeah, we'd probably buy a
copy.
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