Tag results for "tv"
- Vizio Loses Another Round In Privacy BattleHanding another defeat to smart TV company Vizio, a judge on Tuesday ...
- Technology No Longer Issue In Audience-Based Buying: Q&A With GABBCON's Gabe GreenbergGabe Greenberg, CEO and co-founder of GABBCON (Global Audience-Based Buying Conference and ...
- Viacom Joins Hunt For Scripps With All-Cash Offer Viacom has joined Discovery Communications in the pursuit to acquire Scripps Networks ...
- Fox TV Stations In Programmatic Deal With WideOrbitLocal Fox TV station ad inventory will be offered in three distinct ...
- CNN, Turner Sports Sign For Nielsen's OOH ServiceBoth CNN and Turner Sports will get syndicated program-level data on a ...
- Hulu, YouTube Included In Nielsen's C3/C7 Digital TV RatingsDigital Hulu and YouTube TV viewing will be included in Nielsen's Digital ...
- Univision Names O'Connor CROTonia O'Connor will be responsible for all Univision advertising-based business, as well ...
- Size Crucial For OTT Audience MeasurementTo reliably capture even basic viewing behavior, an OTT barometer needs to ...
- Sinclair/Tribune Future: Less Local TV News, More Ad CloutSinclair TV stations not only have a conservative bent, but an increasingly ...
- Queen Vs. Queen As Women Take Charge On 'Game Of Thrones'Women have long been at the forefront on "Game of Thrones," but ...
- ABC, ATTN Team In Video DealABC News and digital-media startup ATTN will co-produce at least 10 original ...
- Stadium To Track Advertising, Sponsorships In Real-Time Live StreamsUsing GumGum's technology to track sports highlights and sponsorships as they are ...
- Videa Integrates With Strata, Enables Agencies To Buy Local TV Inventory ProgrammaticallyVidea, a "supply-side" programmatic marketplace for local TV advertising owned by Cox ...
- Good News, Bad News For TV, Video And AdvertisersPeople still like watching video content on a television set, and traditional ...
- C3 Viewership Decline Steepens; Down Double Digits In Q2Nielsen C3 viewership among 18-49 viewers in prime time sank 12% for ...
- TV Companies May Adopt Dual Identity: Content Creators/Network SellersGiven the skinny TV service talk, some TV/media companies with a smaller ...
- Phelps Vs. Shark Race Was More Come-On Than CompetitionThe Phelps vs. Shark gimmick helped Discovery kick off its annual week ...
- Forecast: 31M TV Homes Could Cut Cord In Next DecadeBarclays analyst Kannan Venkateshwar says the cord cutting phenomenon is far from ...
- Oath Strikes Sponsorship Cycling Deal With Slipstream SportsThe team, which goes under the team name Cannondale-Drapac, its two major ...
- Ad Market Sees Uptick, Digital Rises 11%The U.S. advertising market grew 3.8% in the second quarter of this ...
- Politics - A New Kind Of 'Blood-Chilling' Summer TV ShowSix months into the new Trump Administration, we continue to find new ...
- NBC's 'Midnight, Texas': Crazy Town, Great Show The new NBC drama series "Midnight, Texas" is far from the first ...
- Hulu Buddies Up With 20th Century Fox TV DistributionHulu is entering into a giant distribution deal with 20th Century Fox ...
- Can MTV Matter?Buzzfeed considers MTV’s latest stab at cultural relevance. “In late June, less ...
- Screenvision To Be Included In Strata Local Media SystemsIn-theater ads in Screenvision's pre-show, called "Front + Center," will be included ...
- Those Lazy, Hazy, Crazy Days Of SummerWhen people look back and romanticize the summers of their youth, they ...
- Nielsen To Include VOD Ratings In Key Media Planning Tool Nielsen wants to make it easier for media buyers looking to buy ...
- Is A TV/Retail Company Merger Viable?Some believe the next big TV innovation might actually be Amazon -- ...
- O.J. Parole Telecast Had Suspense, Thrills And A Surprise EndingDiscussions of who aired what during live events such as O.J.'s parole ...
- NBC News Launches Snapchat ShowNBC News is launching a news show for Snapchat. Dubbed “Stay Tuned,” ...
