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Bloomberg Spiffs Up 'Businessweek' Web Site

  • Adweek, Wednesday, February 29, 2012 2:06 PM

Bloomberg just unveiled its relaunch of the Businessweek Web site, which also serves to further differentiate it from Bloomberg.com.

The new design, unlike "the formerly generic-looking Businessweek.com, reflects the look of the magazine," writes Lucia Moses. "Photos dominate the home page, and there are bright color-coded section tabs," with "more analysis and offbeat stories."

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