WebSideStory, Inc. today announced the launch of HitBox DecisionBuilder, the industry's first user-defined, ad-hoc reporting tool allowing marketers to gain custom insight into their online visitor
and customer data directly from Microsoft Excel. HitBox DecisionBuilder (www.HitBox.com) uses an intuitive, user-friendly plug-in to leverage a familiar, universal business application. Using HitBox
DecisionBuilder, decision-makers can gain deep insight into their online business channel and create reports according to their specific requirements. With HitBox Decision Builder, executives can
create complex queries and reports on the fly, without technical expertise and without assistance from their internal IT staff or from the third-party analytics service provider. Their custom queries
are answered by WebSideStory's award-winning HitBox (www.HitBox.com) real-time analytics services. Once a report is generated, they can have them scheduled and sent to others in their organization.
