- Promo , Thursday, May 24, 2012 9:25 AM
Carl’s Jr. and Hardee’s have teamed up with Sony Pictures for “The Amazing Spider-Man.” The chains, owned by CKE Restaurants did likewise with the “Spider-Man”
film in 2002. This summer, customers entering the restaurants across the country will find an array of advertising, fan events, Spider-Man-themed promotional and food items—termed
“amazing"—in-restaurant guest experiences and “Spider Man” kids-meal toys over the course of the multi-month partnership.
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