Around the Net
YouTube Invests In Young Talent
- The New York Times, Monday, July 2, 2012 11:51 AM
Amateur content creators are not new to YouTube, but that didn’t keep The New York Times from devoting nearly 5,000 words to the latest batch. Yet, rather than a random mix of kitten lovers
and blooper raconteurs, these auteurs are serious about their craft, and, more to the point, are being groomed by YouTube as part of a larger strategy to give Google’s video unit a leg up on the
competition.
