Commentary

Political Ad Tracker: How Election 2012 Spent $10 Billion In Six Months

Brands and consumers alike are sighing relief in the aftermath of the 2012 election. Without the constant of paid political ads, the nation’s TVs, phones, Facebook news streams and other media channels are returning to normal.

As our final Political Ad Tracker column for MediaPost, Empower MediaMarketing's political ad-tracking analysts wanted to serve up a visual review of the 2012 campaign season and its impact on media planners, buyers and brands during the election.

We hope you enjoy this infographic.

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