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New Restaurants From Big Brands

  • Forbes, Monday, November 26, 2012 8:01 AM

Starbucks, White Castle, Red Robin and other mature brands are trying new restaurant concepts to grow. Starbucks bought  300-store shopping-mall chain Teavana for $620 million. The company also bought Evolution Fresh for all-natural smoothies and fruit drinks. White Castle has two in-house ideas it’s incubating, The Laughing Noodle and Deckers, a sandwich concept whose first stand-alone is in a former White Castle store site in Louisville, Ky. 

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