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'Conde Nast Traveler' Tests Video On Mall Screens
- Folio, Thursday, December 13, 2012 1:58 PM
Condé Nast Traveler is testing a digital-out-of-home program with mall advertiser Adspace: a 45-second holiday-themed video clip featuring a CNT editor that will appear on 2,900 video screens in 207 malls around the country. The program will be reevaluated in January, and follows a similar deal Adspace had with the publisher's Lucky magazine.
