Tag results for "video"
- Factual Launches Location-Based Measurement Intelligence SolutionThe company is trying to connect ads that consumers see through programmatic ...
- Consumers Open To Ad-Supported OTT OfferingsA survey found that 72% of viewers recalled ads and 40% said ...
- Telaria Names Bilins Chief Product Officer, Focuses On Tech ShiftBilins was most recently of product management at Comcast-owned FreeWheel, and before ...
- Philo Taps SpotX For Programmatic MonetizationSpotX's Demand Facilitation team is also "aggressively communicating to the world of ...
- Google Brings YouTube To Amazon Devices, Resolves DisputeThe companies say that in the coming months, Google will bring official ...
- Former 'BuzzFeed' CRO Joins Digital Sports Publisher WaveWeidlin will be tasked with bolstering Wave's business, in part, by leveraging ...
- Netflix To Open New York City Production HubThe company, in conjunction with New York Governor Andrew Cuomo, announced that ...
- Netflix Consolidates Marketing Under Content Chief SarandosThe change follows the retirement of Netflix CMO Kelly Bennett, who had ...
- Parrot Analytics To Provide CAA With Entertainment DataParrot will provide CAA with access to an advanced dataset that pulls ...
- Streaming Services Keep Eyes On Competition, Consumers Amid Changing LandscapeAny company seeking to launch a streaming video service in the next ...
- YouTube Names Alex Piper Head Of UnscriptedAt YouTube, Piper will deveop new unscripted programming and live events, as ...
- SAG-AFTRA Taps 7Park Data For Streaming Video Viewership Data7Park Data does not provide full-fledged ratings data on number of viewers, ...
- Newspaper Racks For 'Tampa Bay Times' Come With Video Streaming, AdvertisingThe update: 24-inch video monitors that stream news and advertising spots, as ...
- Advanced Ad Experiences Beginning To Expand Across OTT, Connected TV PlatformsWhile platforms like Hulu are delivering advanced ad experiences, companies such as ...
- Dish Taps Antonelli To Lead Sling TV Ad SalesDave Antonelli will lead ad strategy and sales for the streaming bundle. ...
- Ad-Free Disney+ Throws Marketers For A LoopThe decision was something of a surprise, with many close observers expecting ...
- What Cory Booker Knew About Twitter Before TrumpTrump didn't invent the use of social media as a way to ...
- Roku, Netflix Take Stock Hits After Disney+ UnveiledDisney estimates Disney+ could hit 60 million to 90 million subscribers in ...
- Disney Reimagines The Pay TV BundleThe company will be offering a "bundle" of its own -- one ...
- SpotX, Clypd Partner On Cross-Platform Ad SolutionThe new solution will unify audience segments across channels, with forecasting, execution, ...
- Discovery's Streaming Strategy Takes ShapeWhile competitors Disney and WarnerMedia plan their own branded streaming services, Discovery ...
- How YouTube's Big Goal BackfiredA billion hours of video viewing per day? What could go wrong? ...
- Direct-To-Consumer Shoppers Spend More Time Streaming TV Than On Social MediaDTC consumers spend 13 hours per week watching live or on-demand streaming ...
- Twitch Hires Hulu Vet Phillipson As Executive Creative DirectorByron Rex Phillipson, in his new role, will lead the marketing team ...
- YouTube Leans Into Interactive Programming, Hires Relles As Innovation HeadIn his new role, Ben Relles will be focused on developing original ...
- Viacom Taps Google Cloud For Digital Content DiscoveryThe company is using Google Cloud for its "Intelligent Content Discovery Platform." ...
- YouTube TV Raises Prices, Adds Discovery ChannelsStarting April 10, the price of YouTube TV will rise to $49.99 ...
- Discovery Pitches Itself As Broadcast Alternative At UpfrontThe theme was "Real Life Builds Real Business," with the company touting ...
- Hearst Turns To FreeWheel For OTT Video Ad SolutionAs part of the deal, FreeWheel's Monetization and Revenue Management platform will ...
- Cord Cutters Still Open To Ads On Streaming ServicesA majority of those surveyed (51%) said ads on streaming services are ...
