Tag results for "video"
- High Piracy Levels Continue, 'Loki' Top Pirated TV ShowTelevision and video content remains the most pirated -- totaling 67 billi ...
- LG Ads To Start 'Guaranteed Outcome' Media Deals For LG Smart TV PlatformInitially, LG Ads will offer campaign performance guarantees on key performance indicato ...
- TikTok, Zefr Partnership Provides Brand Safety, Suitability Measurement To AdvertisersTikTok will now use data company Zefr to ensure that in-feed a ...
- Consumers Reject Ads Targeting Both Individuals And Audiences, ARF Study FindsAmericans express just as much resistance to being placed in target segmen ...
- Advertisers Rate Video - Including All Forms Of TV - Most Effective in Achieving GoalsAd executives' estimation of the value of TV -- including linear, addressab ...
- Video Gaming May Not Work For Legacy TV, Streaming Is Another StoryThe real interest in video-game production for Disney and Warner Bros. ...
- Comcast Offers Its Internal Video AI Analysis Service To Advertisers, Other MediaVideo content analyses can be used for segmentation for dynamic ad insertio ...
- Video Ads Are Most Popular Format For App PublishersRewarded video ads that offer gamers something of value were the mo ...
- CTV Ad Revenues Continue To Rise, As Do Concerns Over Reach, FrequencySome 60% of ad execs surveyed believe, completely or to an exten ...
- Is Netflix Slowing? Is It Just Getting Started? Yes and YesBoth are true, in different ways. Despite mounting competition, slowing North Americ ...
- Streaming Stocks Take Early 2022 Hit, Even As Usage ClimbsAnalysts warn that Netflix -- which witnessed strong over-delivered pandemic-era growth ...
- How Do Search Marketers Reach Dozens Of People Influencing One Tech Purchase?Forty-five percent of all IT purchases in 2022 will be made fr ...
- VHS Tapes Are Ancient Artifacts In New Netflix DramaFor many of us, memories of the VHS era are still vivi ...
- Blueprint For Engineers: They Still Read Email Newsletters, But Are Subscribing LessPodcasts and video are on the rise, and supplier websites are deem ...
- TikTok Expands To TVs Across The GlobeTikTok's global footprint will now expand to a wide array of ...
- T-Mobile Acquires Rideshare Ad Network Octopus InteractiveT-Mobile is expanding its ad and analytics group with the acquisition ...
- Automotive Dealerships Poised To Spend $9.4 Billion In Advertising, MarketingA Borrell Associates report shows that 2022 marks the beginning of ...
- Comscore Kicks Off Single-Source Measurement Service, Joins WarnerMedia EffortsThe service will offer deduplicated analysis of media consumption and audiences acro ...
- Still Pumping Up: Video/TV Screen Virtual Usage High For Fitness ConsumersApple Fitness+ just joined the game big time, added to a growi ...
- Video Streamers Spike Q4 Ad, Promo Spend, Impressions Up 12% Vs. Q3The bulk of advertising and promotional messaging was placed on NFL footbal ...
- Instagram Follows TikTok Trends, How This Could Impact Its FutureWill full-screen short-form videos fully take over the stream of static post ...
- The Medium Is The Saliva, Campaign Asks People To Spit And Share ItThe #giveaspit campaign breaks in Times Square on New Year's Eve duri ...
- News Content Captures Biggest Share Of Streaming Ad ImpressionsNews captured more hours of viewing time than movies (21%) and entertainme ...
- Why Captioned Videos RuleFor reasons including content density and accessibility, as well as consumer multitaski ...
- Consumers Say They Stream Less Video As Choices MultiplyNetflix has maintained its spot as the most popular video streaming servi ...
- Holiday Prospects Dimming? Find Escape With Global Streaming PicksHere are suggested series that transport viewers to foreign locales, from Spa ...
- TikTok Surpasses Google In Traffic This Year, Study FindsTikTok took the title of the most popular website in 2021 ...
- Video Dating App Snack Targets Gen ZThe video-only dating app (think TikTok meets Tinder) soft-launched six months a ...
- Rik Van Der Kooi Steps Down At Microsoft AdvertisingRob Wilk, head of the Strategic Sales team, will take on t ...
- Campaign Targets Big Tech Hypocrisy Around Small BusinessThe video ad urges Congress and the FTC to stop Big Te ...
