Havas, the parent of MPG, Thursday announced the formation of Euro RSCG 4D, a unit consolidating the agency's digital, interactive, direct and promotion marketing operations under one New York-based
entity. The unit, which will be headed by George Gallate, an Executive Vice President of Euro RSCG Worldwide, and the current Global CEO of Euro RSCG Interaction, will combine 118 offices operating in
42 countries and servicing more than 700 clients, including Intel, Peugeot, Carrefour, Diesel, Reckitt Benckiser, Diageo, and Citigroup.