Klipmart Corporation Tuesday announced new product additions to its Full Screen Experience product suite. The additional products allow data capture within the creative canvas. The additions follow
upon the company's May launch of The Full Screen Experience, an online video advertising unit that gives users the option to expand ads to full-screen size. All Full Screen Experience™ ads
originate in standard placements, and include a button that enables users to expand them to full-screen size. Once expanded, users can collapse the video back to its original size by clicking an
on-screen button.