ValueClick Inc. subsidiary Commission Junction, a provider of performance-based online marketing solutions, Thursday said that it has formed a strategic alliance with Coremetrics, a provider of hosted
Web analytics solutions. They will offer their joint clients an analytics product that manages and measures the performance of their online marketing programs. Under the terms of the agreement,
Coremetrics will track and measure the performance of Commission Junction's marketing programs through Coremetrics' Marketing Management Center. This alliance offers Commission Junction and
Coremetrics' joint clients a consolidated view of all of their performance-based marketing programs.
