Michael Corty, senior equity analyst at Morningstar, was chosen The Wall Street Journal’s “top-rated analyst in the advertising and publishing sectors” and “one of
the top three media stock pickers.” Corty’s notable picks in 2012 included WPP and Interpublic, writes Keach Hagey. Besides seeing strength in traditional ad agencies (in stark
contrast to this new Harvard Business Journal blog post headlined “The End of Traditional Ad
Agencies”), Corty also believes TV cord-cutting fears are overblown. And he regrets not rating Lamar Advertising as a “buy” last year when the outdoor ad firm’s stock
ended up rising 41%.
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