- YouTube Ads On Screens Rise Among Agencies, Survey Finds
Advanced TV Insider, Wayne Friedman - Thursday, January 22, 2026
Sixty-nine percent of media executives in a recent report said advertising ...
- Trade Desk Executive On How Programmatic Fuels Automotive Sales
Around the Net In Media, Ray Schultz - Thursday, January 22, 2026
Automotive advertising once relied on newspapers, radio, and basic performance marketing. Succe ...
- Amazon Opens 'Prebid Adapter' Beta, Seeks To Bridge Ad Demand
MediaDailyNews, Laurie Sullivan - Wednesday, January 21, 2026
Amazon Publisher Services' "Prebid Adapter" has moved into open beta and ...
- Threads To Roll Ads Out Globally To All Users
MediaDailyNews, Colin Kirkland - Wednesday, January 21, 2026
Next week, Threads will officially begin rolling out ads to all use ...
- Meta Asks Appeals Court To Intervene In Dispute Over Fake Ads
MediaDailyNews, Wendy Davis - Wednesday, January 21, 2026
"The fundamental question in this case is whether Meta can be he ...
- Michelob Ultra Back In The Big Game
MAD, Steve McClellan - Tuesday, January 20, 2026
The beer brand unveiled a teaser that features a novice skier nam ...
- Most Instagram Ads Currently Run On Reels, Data Shows
MediaDailyNews, Colin Kirkland - Tuesday, January 20, 2026
As Meta moves to prioritize Reels across its flagship social platforms, da ...
- Beta Brands Begin Testing ChatGPT Ads, Budgets = $1M Each
MediaDailyNews, Laurie Sullivan - Wednesday, January 21, 2026
OpenAI has started offering a small group of advertisers the ability ...
- Marketers Plan Biggest Ad Boosts In Digital, Social, CTV - AI, Influencer, Retail Lag
MediaDailyNews, Joe Mandese - Wednesday, January 21, 2026
The only net decrease in ad-spending plans among media in Mediaocean's just-releas ...
- Microsoft Names 'AI CMO,' Pushes Intelligence Into Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 21, 2026
Microsoft is pushing further into AI and advertising by hiring its fir ...
- Samsung TV Plus Tops 100M Monthly Active Users
Television News Daily, Wayne Friedman - Wednesday, January 21, 2026
Samsung TV Plus now has over 4,300 ad-supported streaming channels - a ...
- Most Advertisers Are Using Microsoft Advertising, LinkedIn Poll Shows
Around the Net In Media, Ray Schultz - Tuesday, January 20, 2026
Most advertisers have included Microsoft Advertising in their marketing mix or a ...
- Eli Manning Picks Knob Creek As 'Big Game Bourbon'
MAD, Fern Siegel - Monday, January 19, 2026
PXP agency handled creative, which celebrates the spirit's bold flavor. ...
- Most Marketers Plan More Principal Media Buying In 2026
MAD, Steve McClellan - Monday, January 19, 2026
That's according to a report from research firm Forrester, which found th ...
- News Champion Of The Year: Mark Penn
MAD, Steve McClellan - Monday, January 19, 2026
Penn has argued, correctly, that a rigorous free press is critical ...
- 'The Most Interesting Man In The World' Returns For Dos Equis
Marketing Daily, Teresa Buyikian - Monday, January 19, 2026
Along with the campaign's return is its star, actor Jonathan Goldsmith, encouragi ...
- Microsoft Readies Ad-Supported Xbox Cloud Gaming
MediaDailyNews, Laurie Sullivan - Tuesday, January 20, 2026
Xbox Cloud Gaming service is limited to players who have Microsoft's ga ...
- From One Trade Acronym To Another: MRC Accredits ARF
MediaDailyNews, Joe Mandese - Tuesday, January 20, 2026
The service - DASH (Universe Study of Device and Account Sharing) ...
- Ad Spend Wasted On Invalid Traffic Reaches $63B
MediaDailyNews, Laurie Sullivan - Tuesday, January 20, 2026
Ad platforms filter invalid traffic as marketers continue to keep a clos ...
- Young American Men Face Screen Time Challenges
Data & Programmatic Insider, Laurie Sullivan - Monday, January 19, 2026
A study conducted by Ipsos found a large majority of Americans belie ...
- Crisis Looming Over AI-Generated Ads, Content
Performance Marketing Insider, Laurie Sullivan - Monday, January 19, 2026
Advertisers see the inability of consumers to distinguish AI from human conte ...
- Whistleblower Of The Year: Erez Levin
Planning & Buying Insider, Joe Mandese - Monday, January 19, 2026
Three years after coming up with a simple fix for separating low-quali ...
- Winterberry '26 U.S. Ad/Marketing Forecast: +9.4%
MediaDailyNews, Laurie Sullivan - Thursday, January 15, 2026
Media expenditure for advertisers is expected to reach $664.2 billion in 202 ...
- OpenAI To Begin Testing Ads In Chat As Execs Challenge Publishers To Do More
Performance Marketing Insider, Laurie Sullivan - Friday, January 16, 2026
Publishers have been pushing the industry to monetize AI chat. Today th ...
- Google Kicking Off New DV360 Live Sports Inventory With Winter Games
MediaDailyNews, Laurie Sullivan - Wednesday, January 14, 2026
Google announced new biddable capabilities for programmatic advertising inventory access to NBCUniversal ...
- Performance Max Beta Enables Advertisers To Split-Test Assets
MediaDailyNews, Laurie Sullivan - Thursday, January 15, 2026
Google is testing the ability for advertisers to split-test shopping ads, specifical ...
- Google's Billion iPhone Advantage Will Reshape Advertising
Performance Marketing Insider, Laurie Sullivan - Thursday, January 15, 2026
Google's multi-year contract with Apple to support its push further into ...
- Global Content Spend To Grow 2% To $255B In 2026, Streaming Up 6%
Advanced TV Insider, Wayne Friedman - Wednesday, January 14, 2026
Content spend hikes will also come from global sporting events like t ...
- YouTube Opens Ad Rev Monetization For Dramatized Controversial Content
MediaDailyNews, Colin Kirkland - Tuesday, January 13, 2026
YouTube is giving creators a chance to earn more ad revenue wh ...
- Partnership Levels AI Search Visibility For Brands, Publishers
MediaDailyNews, Laurie Sullivan - Wednesday, January 14, 2026
The Next Net Media and Audacy partnership announced today aims to increa ...