Tag results for "advertising"
- Midterm Political Ad Tally: $5.25 Billion, Advantage Shifted To Democrats2018 campaign ad spending set new bars for both broadcast TV and ...
- Pandora's AdsWizz Integrates With Google Display, Video 360AdsWizz said Tuesday that its ad marketplace AdWave now integrates with Google ...
- Subaru Signs On For Effie's College ChallengeSubaru is serving as the 2019 sponsor for the ninth Effie Collegiate ...
- It's Not Whether We Like Advertising, But If We ACCEPT AdvertisingEven with the best programmatic algorithms currently being used, the vast majority ...
- Conde Nast Names Entertainment President, McClatchy Taps New Vice President, National Digital SalesOren Katzeff, who begins at Conde Nast Entertainment December 17, comes to ...
- 1-800 Contacts Anticompetitive Ruling Shows Need To Tame SearchInternet advertising still seems pretty wild. At least one search marketer I ...
- NBCU Ups Stimmel To EVP, Lifestyle And Hispanic Ad SalesStimmel, who was senior vice president, lifestyle ad sales, reports to Laura ...
- October TV Usage Virtually FlatTotal TV usage was down 0.9% in October, Pivotal Research says. Adding ...
- Images Are New Playground For Malicious Code, Costing Advertisers MillionsA growing trend of embedding malicious ads within ad images could wreak ...
- Scandals, Stock Drops May Hit Facebook Where It Counts: Its PocketbookInvestors are discounting its stock to a 20-month low, and advertising executives ...
- Viacom Records U.S. Ad Declines, Paramount Pictures Revenues SoarViacom's fiscal fourth-quarter results showed a steeper drop in U.S. ad sales ...
- Blockthrough Acquires PageFair To Support Publishers With Ad-Blocking AnalyticsBlockthrough, which helps online publishers recoup ad dollars from ad blockers, announced ...
- Google Warns About Tricky Subscription Signups, Threatens Websites Abusing AdsGoogle expanded efforts to protect users this week. For starters, it will ...
- D2C Marketers Will Accelerate Visibility Into TV's Kicker EffectWhen will TV companies start getting at least partial credit for the ...
- LinkedIn Revamps Pages From Scratch, Making It InteractiveThe focus is on employees becoming brand advocates and companies leveraging employees ...
- Nielsen Unveils New Product To Measure Advanced Audience SegmentsNielsen Advanced Audience helps advertisers with their media buys -- providing more ...
- TV Stations' Competitive Pricing Just Became A Bigger DealA DOJ lawsuit alleged companies engaged in unlawful agreements with third-party firms ...
- Senate Democrats Urge FTC To Investigate 'Manipulative Marketing' In Apps For Children"Children should be able to entertain themselves and play without being bombarded ...
- Report: Marketers Continue To Show More Diverse Images In CampaignsIn a new study, 35% of marketers said they chose images of ...
- Cumulus Media Offers More Ad Guarantees For MarketersIn what is believed to be a first for the industry, Cumulus ...
- Ad Execs: People Should Be Informed, Have Sublime Control Over The Use Of Their Data To Target ThemIndustry execs by and large believe consumers should have sublime control over ...
- DOJ Settles Antitrust Lawsuit With Television CompaniesThe antitrust lawsuit, brought by the Justice Department, alleged that the stations ...
- CuriosityStream's Toyota Theater Features Free Anti-Car DocumentariesThis is branded entertainment with an anti-car slant -- so how is ...
- Comscore Inks Deals With AMC, A+E For Cross-Platform Video SolutionThe deals with AMC and A+E expand CCR's measurement of cable channels. ...
- We Have To Dig Deeper For True Disruption Threatening AdvertisingKen Auletta had me at "disruption." I've just finished reading his new ...
- Iceland's 'Rang-Tang' Just Won Christmas Without A Penny Of AirtimeIts banned "Rang-Tang" animation has been viewed 30m times, before John Lewis ...
- The Greater Good: Industry Must Support StandardizationOpen, transparent standards and shared principles of conduct accessible to and agreed ...
- Hearst, Ritz-Carlton Team For Video CampaignIn June, the two companies asked filmmakers around the world to submit ...
- TripAdvisor Reduces Google Search, TV Ad Spend In Q3 2018TripAdvisor has "more or less been able to drive the same number, ...
- Political Ads Deliver $303 Million For Scripps, Katz Network Revenues Up 23%From January through Nov. 6, political advertising totaled $140 million, an 86% ...
