Tag results for "advertising"
- TikTok Introduces New Suite Of Shopping AdsAs TikTok continues to grow in popularity, the company is attempting ...
- Out-of-Home Advertising Essentially Recovers, Approaches Previous Record"This is a watershed moment," OAAA CEO Anna Bager said in ...
- Audio Producer SpokenLayer Employs 'Brand-Safe' Ad Platform For PublishersSounder relies on speech recognition technology and AI/ML models to help lar ...
- Marketers Should Avoid Politically Framing Messages In Ads, Collage Group SaysThe survey suggests White, Hispanic, Black and Asian-American consumers respond to econom ...
- Luna Market Rebrands To Insomnia Labs To Guide Brands Through Metaverse, Web3Metaverse ad agency Luna Market has rebranded to Insomnia Labs, a We ...
- Brand Fetterman: Pennsylvania Democrat Is Running A Campaign For The AgesDemocrats think like scientists. Republicans think like marketers. Pennsylvania Lieutenant Governor Jo ...
- Political Ad Records This Season? More Coming In 2024Midterm political advertising looks to easily outpace 2018 midterm revenue this ye ...
- Rakuten Travel Research Shows How Consumers Search For DealsRakuten Advertising's recent travel research shows 44% of travelers plan to spe ...
- What Makes a Great Political Billboard? 7 Essential Rules to FollowIt could be another record year for political ads and out ...
- July Posts Worst Ad Decline In Two Years, Big Categories Lead ContractionThe ad marketplace contracted 12.7% in July vs. the same month ...
- Study Finds 'Virtual In-Content Ads' Boost TV Campaign LiftWithout describing what it actually is, the study from Kantar and Mirri ...
- New Mexico Digital Ad Tax Changes May Lead to Compliance IssuesOne problem is that it is not clear where receipts from digit ...
- Mediavine Forms Server-To-Service Link With The Trade Desk's OpenPathThe move will help publishers and streamline the programmatic supply chain, t ...
- Netflix Can Hit Advertising 'Sweet Spot' Of $25 To $45 CPM: SMISMI says Netflix has a clear opportunity to hit this "sweet spo ...
- 'NYT' Sees Growing Ad Potential In Games, Cooking ProductsThe company's executives want to find ad revenue outside subscriptions that won ...
- ANA Issues 'Programmatic Transparency' Guide, Supply Chain Has Expanded To More Than 8,000The supply of tech vendors powering the programmatic ad marketplace grew mo ...
- Apple Maps Hints At Ads Again, This Time Centered On ATTApple continues to step up its ad business, and may now ...
- Amazon's 'TNF' First Live-Streaming Program Included In Nielsen RatingsAs part of a deal to measure viewing for Amazon's new N ...
- GroupM Explains How Disney Can Have Its Premium Cake And Make Subs Eat Some Ads Too"I think Disney+ could very well become the biggest ad-supported streaming servi ...
- Meta Announces New AI Advantage Program FeaturesMeta is adding several new automated ad tools to its "Meta Advantag ...
- Clear Channel, Port Authority NY-NJ Install State-Of-The-Art OOH NetworkThe new digital displays includes more than 2,000 square feet of signa ...
- AAF Announces 2022 Hall Of Achievement InducteesCeremonies will take place on November 16, 2022, at Cipriani 42nd Stre ...
- Ad Industry Prepares To Fight Potential FTC Privacy RulesThe FTC is seeking public comment on "commercial surveillance," meaning the "collectio ...
- 2022 Political Advertising Estimated To Hit Record $9.7B, CTV At $1.4BThe political advertising estimate for 2022 is the highest ever for a ...
- Vizio's Smart TV Platform Revenue Grows 70% In Q2While Vizio's main TV device business was down 11%, shipments of ...
- TikTok Gives Users More Control Over Data With New Transparency Ad Targeting ToolsAs part of a pledge of transparency around collecting, using, and shari ...
- DISQO Technology Measures Ad Campaign Impact Beyond Full Marketing Purchase PathHavas Media Group VP of analytics Dana Cohen has worked with custom ...
- Microsoft Bing Adds Price History, Coupons, Ethical Ratings To Shopping SearchesBing has added search results that show product price history, available coupo ...
- Fox Sees Growth In Political Ads, No Near-Term 'Adverse Advertising Impact': MurdochPolitical ad growth at its Fox News Media and TV stations boost ...
- Disney Raises Streaming Prices, Disney+ Ad Option To Start Dec. 8The ad-supported streaming option will start Dec. 8 and be priced ...
