Tag results for "advertising"
- New Appointments At WFAThe World Federation of Advertisers (WFA) has made eight new appointments to ...
- Search Data Forecasts How Consumers Will Spend U.S. Government Stimulus ChecksStimulus checks are coming, but when and what consumers will buy is ...
- Political Advertising Sees Slowdown, Digital Remains StablePresident Trump was the top digital political advertiser March 22-28, spending $1.4 ...
- Maryland Governor Urged To Veto Digital Ad Tax"The proposed tax on digital advertising represents one of the most serious ...
- More People Are Watching TV: What's Your Next Move?For brands, this moment forces some hard decisions: spend money on marketing, ...
- In Shift, Google Will Allow Political Ads Related To COVID-19The move comes shortly after liberal digital ad shop DSPolitical publicly complained ...
- Local Media Consortium, Brand Safety Institute Partner On Local News Advertising WhitelistThe whitelist provides a balanced approach for brands to consider the audiences ...
- Google, Others Use Location History Data To Track Peoples' Movements During PandemicGoogle is giving the U.S. government and health organizations access to its ...
- Lunya D2C Brand Rocks WFH With Nominate A Nurse CampaignLunya temporarily closed its physical locations and put on hold store openings ...
- Google Slowly Lifts Restrictions On COVID-19 AdsGoogle will begin allowing government entities, hospitals, medical providers and non-governmental organizations ...
- Fox, Discovery, AMC To See Mostly Double-Digit Ad Declines For 2020: Analyst EstimateFox Corp, Discovery Inc. and AMC Networks will see sharply lower ad ...
- New Self-Regulatory Program Aims To Speed Up Decisions Over Online Ads"We're hoping that the advertising industry uses this to address issues like ...
- Keyword Blacklists Make Mass COVID-19 Attention Hard To MonetiseExpect news organisations to furlough staff as ad blacklists mean they cannot ...
- Agencies Remotely Creating COVID-19 Safety, Entertainment ContentWunderman Thompson is teaming with independent record label Glassnote Records and Salesforce ...
- ANA Becomes 'A N A' To Support Ad Council's Pandemic ResponseThe Association of National Advertisers is putting some space between the initials ...
- ANA Publishes Guide To Legal Challenges Facing Marketers During PandemicThe guide covers topics such as contractual Issues, sponsorship and events, endorsements, ...
- What Searchers Click OnA recent study of organic search and paid-search data analyzes the type ...
- Taboola Partners With Moat, Says Some Brands Increasing Ad SpendThe deal makes Moat an independent third-party verification partner for more than ...
- Ad Council COVID-19 #AloneTogether Campaign Backstory, How Dozens Of Companies CollaboratedThe Idea for a private marketplace was already in the works at ...
- Ad Market Holds Steady In February, The Last 'Normal' Month For A WhileCall it the calm before the advertising cuts storm, but the most ...
- U.S. Marketers Ramping Up COVID-19-Themed CommercialsFrom Feb. 26 through March 26, over a quarter of 95 different ...
- March Was Bad, April Will Be A 'Car Crash'That's how execs are warning the next month will pan out as ...
- With Tech And Determination Production Doesn't Have To StopFilm production is an inherently social and physical collaboration. But the combination ...
- Goodnight, Hollywood BoulevardIt's seriously mind-boggling just how deep this practice of isolation and social ...
- ARF Study Finds Sales, Not Branding Metrics, Are Top Advertising 'KPI'If there was any doubt that the advertising world has shifted from ...
- Microsoft Sees Higher Desktop Searches, Opportunity For Brands To Jump InRik van der Kooi, Microsoft Advertising corporate vice president, said brands must ...
- Microsoft Advertising Adds More Pages To Redesigned PlatformOne day ahead of Microsoft Advertising's Elevate virtual conference, the company announced ...
- GroupM Sees Paid Search, SEO Performance ImprovingIn an unexpected move, GroupM sees demand for SEO rapidly increasing in ...
- Trump Threatens TV Stations Airing PAC AdsHis campaign issued a cease-and-desist letter to TV stations running an ad ...
- IPG Acxiom Global CEO Learned To Love Marketing From Rock Band KISSEngelgau's love for marketing began with music and the way the band ...
