Alloy Acquires InSite Advertising

  • April 1, 2004
Alloy, Inc. has acquired the assets of New York City based InSite Advertising, Inc. InSite is a national indoor media company targeting consumers between the ages of 18 - 34. InSite has relationships with more than 3,000 bars, restaurants and nightclubs and a network of more than 13,000 highly visible and specifically targeted out of home media displays, in more than 65 markets nationwide. Insite adds to Alloy's proprietary network of out-of-home media properties and its network of location media boards across high school and college campuses nationwide. Alloy also acquired OnSite Promotions, an event marketing and promotions company, and a division of InSite.
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