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News UK's Darcey Supports Digital Paywalls
- The Guardian, Thursday, July 4, 2013 9:39 AM
Mike Darcey, the chief executive of Rupert Murdoch's UK publishing operation, believes free websites may get more readers than those behind a digital paywall, but they "don't generate meaningful revenue"– and that focusing on building a mountain of users is "only good for the ego". The head of News UK, the freshly rebranded name for News International, said that giving content away free digitally undermines a print business which is still by far and away the engine room of revenues and profits.
