• by Tyler Loechner , July 12, 2013

“[Company], a leading provider of website categorization and URL database solutions for the OEM market, introduced today the [Product] real-time contextual content categorization engine. [Product] is designed to provide in-stream content categorization for improved coverage and classification granularity for social media pages...(and other avenues).”

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“‘We are pleased to bring the [Product] offering to market in response to demand from our OEM Partners and prospects in the RTB, analytics and Web filtering markets. The percentage of websites serving highly dynamic content has increased dramatically and the [Product] provides an advanced technology for OEM partners to accurately categorize this content for use across a wide range of applications...,’”

Editor's note: The goal of Hyperbabble is to expose industry pitches utilizing trade jargon that is hyperbolic and/or incomprehensible. Both of today's Hyperbabbles came from the same press release. The second is a quote (from the release) from a senior level exec at the company. We encourage readers to comment with Hyperbabble they've encountered, or if you'd like to remain anonymous, please send them to tyler@mediapost.com.