Around the Net
Revenue, Ratings, Recognition Drive NHL To '14 Winter Games
- NYSportsJournalism.com, Wednesday, July 24, 2013 8:05 AM
The NHL and the NHL Players Association reached an agreement with the IOC and International Ice Hockey Federation that enables players to participate in the Sochi Games next year, setting up a potential ratings and marketing situation that during the 2010 Games in Vancouver helped drive the NHL to new fan appreciation heights.
