The "merger of equals" between Publicis and Omnicon gives the new company control of five automaker accounts at least: Toyota’s agency, Saatchi & Saatchi, is owned by Publicis,
as is Leo Burnett which works for both Buick and GMC. Omnicom owns TBWA Chait Day, the shop that handles the Nissan account in the U.S. and internationally, while another Omnicom shop,
Merkley+Partners, is the AOR for Mercedes-Benz. Volkswagen, outside the U.S. is at the DDB shop which is also owned by Omnicom.
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