Around the Net
News UK In Digital Rights Deal With Absolute Radio
- The Drum, Thursday, August 8, 2013 2:02 PM
News UK has struck a six-figure deal with Absolute Radio to promote its exclusive digital rights to show Barclays Premier League goals and highlight videos. The ten-month deal, brokered by media agency M/Six, will comprise on-air, online, and mobile ad packages across the radio network’s Rock N Roll Football show, dedicated to Barclays Premier League coverage.
