Tag results for "digital"
- The 3 Rs Of DigitalI have been reflecting on what digital and technology trends will shape ...
- Ad Industry Blasts Google's Cookie-Blocking PlanGoogle's decision to block cookies set by ad-tech companies could "choke off ...
- iHeart Reverses Six Layoffs In Response To Local BacklashThree days of angry complaints from listeners resulted in iHeart's approving the ...
- Marketing Enjoys A Boris Bounce As Confidence ReturnsDespite Brexit and a record terrible year on the high street, marketers ...
- Ad Demand Falls Marginally At Year-End 2019, Records Highest December EverIn a positive sign for the ad economy, demand slid only slightly ...
- Washington Privacy Proposal Draws Praise From Some Advocates, Criticism From AdvertisersA proposed privacy bill in Washington state is drawing praise from advocates ...
- Google's Parent Alphabet Reaches $1 Trillion In Market ValueAlphabet managed to reach the trillion-dollar mark despite privacy concerns and changes ...
- Merkle Data Shows Relevance Critically Important In 2020About 54% of marketing executives surveyed cited ads that are relevant to ...
- OTT/CTV Platforms Score Higher Engagement For Daytime, Prime Time Posts Higher ImpressionsHigher impressions come in prime time with OTT/connected TV platforms/apps, with better ...
- Survey: Advanced TV Buying To Grow Sharply For OTT/CTV Platforms In 2020Advanced TV advertising on OTT/connected TV platforms is being used by 66% ...
- NBCU's Peacock Launching As Mainly Free, Ad-Supported Service April 15Confirming reports, Peacock will launch April 15, largely as a premium free, ...
- Creative Agency of the Year: BBDOAmong BBDO's new business wins this year were two assignments from Facebook, ...
- Facebook Prevails In Battle With Russian 'News' AgencyIn a victory for Facebook, a federal judge has dismissed a lawsuit ...
- Book Publishers Settle Copyright Battle With Audible Over Captioning ServiceSeven book publishers have settled a lawsuit with Amazon's Audible over a ...
- Hulu To Intro Choice-Based And Transactional Ads, Eyes Product InsertionThe Disney streamer that gave us pause ads and ads triggered by ...
- Q4 Video Trends: AVODs Dominate Favorite Bundles, YouTube ReignsTiVo's latest video survey, which made more usage questions mandatory, shows a ...
- Google Accepts The Cookie Is Finally CrumblingIt's been crumbling for a while, but now Google gives it two ...
- Creative MediaPost All Star: Scott DonatonMediaPost 2019 Creative All-Star Scott Donaton has a simple philosophy. Deceptively simple. ...
- Machine-To-Machine Everything Influences Search In 2020Continuous intelligence -- the ability to continuously analyze and extract data from ...
- Dentsu Acquires Google, Salesforce Experts E-NorThis acquisition cements Dentsu's commitment to being the largest reseller of Google ...
- Spotify Ad Revenues Will Climb Slowly: AnalystAlthough ad revenues at Spotify have risen 30% since 2016, they will ...
- Google To Restrict Cookies Set By Ad NetworksGoogle's Chrome browser plans to limit tracking by ad networks and other ...
- FTC Urged To Investigate AdBlock Plus WhitelistAdblock Plus and other ad blockers that whitelist ads from paying companies ...
- Android Apps Share Sensitive Data With Ad Tech Companies, Report FindsPeople who use popular Android apps are "pervasively tracked and profiled online ...
- iHeartMedia Reorganization Brings LayoffsThe Markets Group restructuring is intended to maximize performance in each market ...
- Brightcove Debuts App For Managing Video Marketing CampaignsThe new tool facilitates delivery by email and other channels, the company ...
- Journalists Give Highest Marks To Twitter, Google For Combating DisinformationPublishers of journalism worldwide give the highest marks to Twitter for combating ...
- Ties Binding Verizon To System1's Startpage Privacy Search EngineThe Privacy One Group, owned by lead generation and targeted ad company ...
- Google Acquires Pointy To Increase Visibility Of Local Retail Inventory In SearchPointy gives small retailers the ability for consumers to search online and ...
- Google To Phase Out Third-Party Cookies Within Two YearsThe aggressive timeline will have a domino effect, with other companies in ...
