McDonald’s Corp. is taking issue with published reports of a pending franchisee mutiny, after public comments from McDonald’s franchisees revealed ongoing discussions with
the franchisor over its rent structure, value strategy and remodeling program. (A Bloomberg story reported that two groups of California restaurant owners were “going rogue.”) A
McDonald’s spokeswoman says that the franchisee groups holding meetings is “not unusual” and did not constitute a “brewing franchisee revolt ... to characterize this as a
revolt is the wrong picture.”
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