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YouTube Channel CEO: We're Not Replacing TV

YouTube multichannel networks like Awesomeness TV are not "replacing television," the company's founder and chief executive Brian Robbins told the MIPCOM conference in Cannes. "Let's be really clear: people are watching more TV than ever, but we're filling the periods of time that these kids have, because they have these devices."

According to writer Stuart Dredge, "Robbins spoke at length about the challenges facing TV networks like Nickelodeon, walking a line between pitching AwesomenessTV as a new production partner for those companies, and as a fearsome new competitor poised to disrupt their businesses."

Read the whole story at The Guardian »

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