• by Tyler Loechner  @mp_tyler, November 7, 2013

"This acquisition strengthens our positioning in the Big Data space and solidifies our strategic architecture.  Combining this world-class Web Marketing platform with our existing world-class ZetaMail email platform and leading-edge Social Media capability creates the premier ‘end to end’ marketing solution – from Acquisition to Engagement to CRM -- for Brands."

…

"The sale allows [Company 2] to focus solely on the future of search and create terrific software that delivers overwhelming value to our customers.”

Editor's note: The goal of Hyperbabble is to expose industry pitches utilizing trade jargon that is hyperbolic and/or incomprehensible. Both sections in today's Hyperbabble come from the same press release. Both are quotes in the release attributed to two separate executives.

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