Around the Net
Ford Must Tout Aluminum F-150 Like Steel
- Detroit Bureau, Wednesday, January 22, 2014 9:41 AM
There were lines to view the 2015 Ford F-150 at the North American International Auto Show. The truck shifts from a traditional steel body to one made of lightweight aluminum, a move that is expected to yield significant improvements in fuel economy. But the new approach has some potential serious risks, industry observers caution, that could cut into Ford’s traditional lead in a market segment that generated close to 2 million sales last year.
