Around the Net
Lingerie Brand Aerie Bans Photoshop For Real Girls
- News.com.au, Wednesday, January 22, 2014 9:41 AM
Lingerie brand Aerie is going au naturelle for its advertising campaign, banning any retouching of the models. "We think it's time to get real and think real," the company says in the ads, released last week. "We want every girl to feel good about who they are and what they look like, inside and out. This means no more retouching our girls and no more supermodels." Aerie's buyer is typically a young woman aged 15 to 21.
