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Undercover Arnold Goes To Gold's Gym In Charity Stunt
- Adweek, Thursday, January 23, 2014 10 AM
Arnold Schwarzenegger, already in costume for Bud Light's Super Bowl teaser, is in disguise again. This time, he’s undercover in the same Venice, Calif., Gold’s Gym that made him famous back in the 1970s, in a video meant to draw attention to his After-School All-Stars program. It has gotten well over a million views in its first day on YouTube.
