• by Amy Corr  @MediaPostOTL, March 7, 2014

Havas Worldwide hired Gian Carlo Lanfranco and Rolando Cordova as creative directors in its New York office. Lanfranco and Cordova join Havas Worldwide from French agency Fred & Farid Group, where they led the global Orangina account. Prior to that, Lanfranco and Cordova led the global MINI business at BSUR Amsterdam, and handled the global launch of the MINI Countryman and the MINI Coupe. The team began their careers at Saatchi & Saatchi Peru, where they were awarded the first-ever Future Lions in Cannes. They then spent two years at Saatchi & Saatchi's Singapore office, working across the Asian markets, before heading to the Netherlands, where they created global digital work for Coca-Cola at Wieden+Kennedy Amsterdam. "Tackling the U.S. market will be a new challenge for us, and it's one we're very excited to take on," said Lanfranco.