AMY CORR

Articles by Amy All articles by Amy

• Jones Soda Labels Come to Life Via AR in MAD on 07/23/2021
  

  The company created a Jones Soda app, and consumers who download it and scan a bottle with a "Reel Label" icon can watch their label come to life with the help of augmented reality.

• OOH Agency Talon America Debuts Data Management Platform Ada in MAD on 07/22/2021
  

  The platform launched in the UK in 2019, with McDonald's, Virgin Media, and Starbucks in Europe using the DMP for data-driven audience targeting strategies for their OOH campaigns.

• OMD Is The Global Billings Leader For No-Growth 2020 in MAD on 07/21/2021
  

  That's according to the latest COMvergence global billings rankings report which found billings fell 7.3% in 2020.

• Visa Gets A Brand Makeover, New Positioning With 'Meet Visa' Campaign in MAD on 07/21/2021
  

  The 60-second spot created by Visa's creative AOR, Wieden+Kennedy, redefines Visa as a network, offering much more than credit card services.

• Have Questions About Blockchain? No Worries, 'Blocky' Has Answers in MAD on 07/19/2021
  

  Blocky the puppet stars in a new ad campaign for fintech company Figure which uses blockchain for loan origination and other services.

• Media Veteran Paquette To Lead New Content, Insights Unit At SmithGeiger in MAD on 07/16/2021
  

  The new practice, AccelerateSG, will serve as a dedicated division for brand, content, and creative insights, addressing emerging trends in television broadcasting and other media.

• Ad Council, United Way Team On Campaign To Promote 211 Resource Line in MAD on 07/15/2021
  

  Calling 211 or visiting 211.org gives users access to more than 200 agencies and thousands of local experts across all 50 states.

• McCormick To Pay $100,000 For 'Director Of Taco Relations' in MAD on 07/14/2021
  

  Yes, it's a promotion and the hours are darn good-just 20 hours a week (four months total). Taco enthusiasts can apply via social media.

• accessiBe Campaign Draws Attention To Lack Of Internet Accessibility For Disabled People in MAD on 07/13/2021
  

  The company teamed up with Borax Creative Filmmaking for campaign describing its mission while using notable people in the disabled community.

• Garden of Life Campaign Censored For Using 'P' Word: Poop in MAD on 07/12/2021
  

  Ads, created by Humanaut, include two versions. Many networks rejected creative with the word poop -- you know, that thing we all do.

Comments by Amy All comments by Amy

• Ads Target Tech-Savvy Gamers With Hidden Creative by Amy Corr (Creative Media Blog on 03/08/2010)
  

  This campaign launched last month, on Feb. 4, just prior to the release date of Dante's Inferno: Feb. 9. 2010. http://www.geekosystem.com/dantes-inferno-digg-ascii/

About Edit

You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.