June 3 - 6, 2024
Around the Net
McDonald's Readies Bacon Clubhouse
- Burger Business, Monday, March 10, 2014 8 AM
McDonald's is launching a premium-price burger called the Bacon Clubhouse that comes with beef or chicken. it's an attempt to right the pricing ship after an overindulgence on Dollar Menus and other budget-priced, brand-equity killers. The company tried something like this in 2011 with the English Pub Burger.
