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Conservative Activists Turn Sights On Brands

  • Adweek, Monday, April 21, 2014 9:30 AM

After flexing their influence with respect to entertainment content—backing Phil Robertson of A&E’s Duck Dynasty after his anti-gay comments and filling movie theaters for Bible-themed movies like God’s Not Dead and Noah—now conservative Christian activists have some major brands in their sights. Nike, Walgreens, Abercrombie & Fitch and Victoria’s Secret are among the companies seen as “strongly leaning against a Biblical worldview.”

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