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Gen Y Likes To Buy C-Store Merchandise

Millennials love to visit convenience stores, but they are more interested in purchasing in-store merchandise than motor fuels. “Convenience Store News” recently conducted it annual “Realities of the Aisle” consumer research study and found that while nearly three-quarters of all respondents said they purchased motor fuels in the past month, the number slips to 70% when looking solely at Millennials (aged 18-34).

Read the whole story at Convenience Store News »

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