- Adweek, Friday, June 20, 2014 10:43 AM
Estée Lauder has chosen Johannes Leonardo to be its global AOR, per sources close to the deal. The agency bested Sid Lee for the account. Kantar
Media says that in the U.S. alone last year the brand spent about $100 million in media. The assignment includes both traditional and digital ads for the flagship brand. Select Resources International
in Santa Monica, Calif., managed the search.
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