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Do Consumers Care About Smartwatches?

Tech giants’ current obsession with developing the perfect smartwatch begs the question: Do consumers care? Well, “Despite all the buzz surrounding wearables, it isn’t clear who’s supposed to be buying them,” New York magazine writes. “Fewer than half of the respondents to a recent Accenture survey said they would consider buying a smartwatch, and even the most optimistic experts predict only 20 million smartwatch sales this year, a pittance compared with phone and tablet sales.”

Read the whole story at New York Magazine »

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