Wendy’s and Jack in the Box, who reported strong performances in the last quarter, credit their successes to menu innovations. Wendy’s posted a 3.9% same-store sales
gain for its 1,005 company-owned stores, and a 3.1% rise for its 6,547 franchised units thanks to its “Image Activation [remodeling] program and product promotions. Jack in the Box also pointed
to menu innovation as a reason for its 2.4% increase in same-store sales.
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