Two years ago, Lorillard Inc. bought Blu eCigs, becoming the first of the Big Three tobacco companies to have a stake in the electronic cigarette game. But R.J. Reynolds Vapor
Co.'s VUSE and Nu Mark's MarkTen brands are rolling out nationally and 7-Eleven Inc. will be a key battleground. According to NACS, the Association for Convenience & Fuel Retailing, the
head-to-head competition is important because electronic cigarette sales reached approximately $540 million in 2013 just in convenience stores -- accounting for 75% of e-cigarette
sales.
Read the whole story at Convenience Store News »